Coca Cola sponsors American College Cricket !

PRESS RELEASE

American College Cricket, TV Asia and Coca-Cola are pleased to announce that Coca-Cola will be the On Ground Sponsor of American College Cricket in 2012.

International cricket superstar Shiv Chanderpaul (# 10 on the list of alltime run scorers, and 2008 ICC & Wisden Cricketer of the Year ) said, “It’s been my pleasure to support American College Cricket from the early stages and its great to have TV Asia and Coca-Cola on board. I’m really happy with our progress.”

According to Diahann Young, Diversity Business Development Director, Coca-Cola North America, “From sponsoring the Olympic Games to the 2012 American College Cricket and various community athletic programs, Coca-Cola is very much involved in cultivating actions that foster an active, healthy lifestyle — solutions that can lead to improved health through our commitments, our actions and our dedication of resources. The Coca-Cola Company is dedicated towards raising the standards for physical activity around the world and this goes hand in hand with a philosophy called “Live Positively”.”

“Live Positively reflects Coca-Cola’s commitment to make a positive difference in the communities where we all live, work and play. Coca-Cola’s partnership with American College Cricket and TV Asia, is a testament to staying true to the Company’s heritage of being involved in promoting healthy lifestyles in our communities. And what better way to express this through a sport that requires elegant skill, intensity, passion and patriotism rolled into one — the game of cricket,” Ms Young said.

Chairman & CEO of TV Asia H.R Shah stated, “In continuing with our mission to highlight and encourage local Talent, TV Asia is proud to be associated with American College Cricket in televising the Spring Break Championship Cricket matches and the regionals in USA & Canada. TV Asia is committed to bringing its viewers quality programming and keeping the Community connected across USA and Canada”. Mr. Shah is on the Advisory Board of American College Cricket.

The American College Cricket Spring Break Championship for the national title, and the Chanderpaul Trophy, will be played among 29 College Teams March 14-18, 2012 in Florida. TV Asia will be televising the Semis and Finals, which take place Sunday, March 18 at the Cricket Stadium in Central Broward Regional Park. County Commissioner Dale Holness and Lauderhill Mayor Richard Kaplan are among the VIP invitees.

American College Cricket founder and President Lloyd Jodah said, “It’s an honor to have such a premier brand as Coca-Cola partnering with American College Cricket and TV Asia, in bringing back America and Canada’s original game. This has enormous significance for cricket in America and Canada, and worldwide.”

About American College Cricket:
American College Cricket’s mission is “Bringing back the Original American and Canadian game”. Launched in March 2009 with 5 newly developed teams, it has grown and developed enduring structures for more than 50 College teams in USA & Canada.
For additional information visit www.americancollegecricket.com Follow on Facebook, Google plus & Twitter @CollegeCricketU

About TV Asia:
TV Asia is a US based Channel, started by Amitabh Bachchan in 19993, available on Echo Star’s Dish Network and major Cable systems such as Cablevision, Time Warner, Comcast Xfinity,Cox, Verizon FIOS and A T & T u verse. TV Asia’s mission is to highlight South Asian Talent in the USA and Canada and promote our rich heritage in the arts, religion, sports and culture and inspire the current generation to uphold and carry forward the rich and ancient ideals of our glorious past.
For additional information visit www.tvasiausa.com

About the Coca-Cola Company:
The Coca-Cola Company (NYSE: KO) is the world’s largest beverage company, refreshing consumers with more than 500 sparkling and still brands. Led by Coca-Cola, the world’s most valuable brand, our Company’s portfolio features 15 billion dollar brands including Diet Coke, Fanta, Sprite, Coca-Cola Zero, Vitaminwater, Powerade, Minute Maid, Simply, Georgia and Del Valle.

Globally, Coca Cola is the No. 1 provider of sparkling beverages, ready-to-drink coffees, and juices and juice drinks. Through the world’s largest beverage distribution system, consumers in more than 200 countries enjoy Coca Cola’s beverages at a rate of 1.7 billion servings a day. With an enduring commitment to building sustainable communities,our Company is focused on initiatives that reduce our environmental footprint, support active, healthy living, create a safe, inclusive work environment for our associates, and enhance the economic development of the communities where we operate.

Together with our bottling partners, we rank among the world’s top 10 private employers with more than 700,000 system employees. For more information, please visit www.thecoca-colacompany.com
or follow us on Twitter at twitter.com/CocaColaCo.